Forget the next iPhone, the Galaxy S23 Ultra is next year’s key launch

You might think that the best phone launch of the year takes place in September when Apple announces its latest iPhone 15. In fact, the main phone event takes place in February, when Samsung sets the hurdle that every new smartphone has to jump or dive under. After we got the Galaxy S23Ultra at Samsung Unpacked (assuming we do), the only question left is how Apple, Google and others will try to beat it.

That will be extra difficult this year. We get a good idea of ​​the parts of a new smartphone long before it launches. Since most manufacturers buy from the same component manufacturers, it is difficult for a phone manufacturer to differentiate itself. Launching a phone at the start of a new year’s launch cycle is particularly daring.

A better Qualcomm Snapdragon 8 Gen 2 platform