An attempt to market the new Pixel 7 and Pixel 7 Pro failed miserably when Google’s social media team was caught on Twitter marketing the latest flagships with an iPhone.
‘Twitter for iPhone’ text appeared from official Google Pixel handle when posting about latest Pixel series
A 3D artist named Ian Zelbo is well known in the Twitter space for publishing highly detailed iPhone and iPad renders. After sharing an image through his account, he may now be part of the Twitter police for catching Google’s Pixel social media raving about the latest smartphones while using an iPhone. Keep in mind that every time you tweet something from an iPhone, the text “Twitter for iPhone” will appear, indicating that you are using one of Apple’s mobile devices to share something on the microblogging social network.
Of course, others got wind of Google’s mistake and decided to grill the responsible social media team. The tweet was deleted for obvious reasons, but not before the Pixel team tried to steal Apple’s spotlight. When Tim Cook teased the launch of the M2 iPad Pro on October 18 from this Twitter account, the Google Pixel responded to that tweet with its own tweet on October 20, promoting the latest Pixel models and the NBA. This time, however, the social media team was cautious and posted it from Twitter’s web app rather than using an iPhone.
Needless to say, this move got a negative response, with some people in the thread not forgetting what the Google team did before. Such errors can occur, especially when you need to publish posts from time to time. You often forget what consequences can arise as a result of your actions, and the Pixel social media team found out the hard way. Last January, Samsung was caught promoting its upcoming Galaxy Unpacked event using an iPhone, but this wasn’t the first time the company had made this mistake.
Attempts to promote the Galaxy Note 9 screen in 2018 were done poorly, as Samsung’s social media team was caught by MKBHD using an iPhone to put out a tweet. The biggest lesson from all these incidents is not to use a competitor’s product when promoting your own product. Hopefully, Google’s Pixel social media will double-check before posting tweets next time.
News source: Ian Zelbo
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