Instagram rolls out in-app scheduler and achievements for creators

What you need to know

  • Instagram is rolling out scheduled posts that creators can use for roles, photos, and carousel posts.
  • Creators and business accounts can schedule a post to go live within a maximum of 75 days of its creation.
  • Instagram is also testing a new performance system for creators worldwide for their activity through Reels.

Instagram is starting to roll out scheduled posts and achievements in an effort to provide creators with more tools on the platform.

According to Instagram’s Creators account, both scheduled posts and performance are in-demand features based on user feedback. Scheduled posts, as it has started rolling out, should be global in the coming weeks.