Ella, also known as @glamourddive on TikTok, is known for her dumpster diving videos that she posts online. A recent snippet of her time checking out the trash behind an Apple Store yielded some interesting finds and gave other users on the platform ideas of their own.
In the clip, she manages to find many empty product boxes, which are for sale on online marketplaces such as eBay, along with some seemingly unused product accessories that can also be sold online.
Ella’s first find is an iPhone case that appears unused. She then comes across what appears to be a broken laptop charger. While checking an iPhone box that appears empty at first glance, she reveals an excited new charging cable for an iPhone.
She continues on an Apple pen case. “OK, I checked this Apple Pencil box and it actually has them in it,” says the TikToker, showing the camera four still-wrapped Apple Pencil tips. “And they don’t even look used.”
She closes the video after finding part of an Apple Watch band and a bunch of Apple stickers.
@glamourddive They accidentally threw this away.. #apple #dumpsterdiving #free #fyp #glamourddive ♬ Love You So – The King Khan & BBQ Show
There are multitudes of people who are into resale as a side job or full-time job, and dumpsters popping up behind popular stores can be a good way for people to increase their income from this endeavor.
Reselling Revealed has put together some helpful tips for people wanting to start reselling and has listed some outlets/marketplaces that people may want to consider to maximize their profits. Items such as electronics and clothing are some of the most prized finds when it comes to dumpster diving, as they can potentially bring the highest returns. The outlet also suggested that people go to the bins of big companies because the bigger a company is, the more likely they are to produce waste.
But what percentage of unsold consumer electronics end up in the trash? This appears to differ per company. The Verge reported in 2021 that “millions of unsold products” were being destroyed by Amazon, suggesting the online retail giant has taken an approach similar to that of Louis Vuitton: The luxury brand reportedly burns goods it doesn’t sell rather than putting them there just throw in the garbage. Vogue wrote that the destruction of products in the fashion industry is a “perpetual problem”.
It’s no secret that technology companies are often saddled with millions of unsold shares, including Apple. Crast reported that the Cupertino-based tech giant had some 50 million unsold iPhones in reserve by 2022.
The Daily Dot has reached out to @glamourddive and Apple via email for further comment.
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*First published: December 18, 2022, 8:05 AM CST
Jack Alban is a freelance journalist for the Daily Dot covering trending human interest/social media stories and real people’s reactions to them. He always tries to incorporate evidence-based studies, current events, and facts relevant to these stories to create your not-so-average viral post.